Nigerians are not new to online shopping, the service,
convenience and wide range of products available online has made
online shopping a popular trend. Especially among the younger
There are almost 200 online stores fully operational in
Nigeria, but we will be making use of available statistics to rate the
best 15 and fix them in their positions.
15) ADIBBA @ http://www.adibba.com
Adibba was unveiled in 2013 as an online retail shop with a
mandate to provide the best of quality products to Nigerians. Adibba
offers an ever growing list of products, ranging from electronics,
appliances and gadgets, kids items, clothes/fashion items and even
recharge all available without stress to all their customers. They
have a pay-on delivery policy with option of POS or cash + money back
14) OJA SHOP @ http://ojashop.com
Ojashop.com is one of Nigeria’s fastest growing online shops. It
was launched in 2014 and in two years has amassed so much popularity
on Nigeria’s social media. They are the best in electronics and
general items. Improvement is needed in their fashion store though.
13) GLOO.NG @ http://gloo.ng
Gloo.ng is an online store that sells all kinds of household
items and food. Ranging from cooking utensils, rice, beans, milk,
noodles, spaghetti etc. They also offer same day delivery.
12) GIDIMALL @ http://gidimall.com
At gidimall.com you can buy phones, computer, general
electronics, fashion items and beverages. Launched in 2012 and growing
gradually, gidimall still needs to expand and overhaul their mall for
better customer service.
11) KARA @ http://kara.com.ng
Specializes in selling electricals, electronics and
automobile parts. You get spare parts of machines and systems here at
very cheap prices. Just as good as ebay.
With supermart.ng, you can buy a pound of fresh fish or
frozen meat and have it delivered to you in good condition. Supermart
has beaten all odds to convince Nigerians that buying ‘perishable’
groceries online from anywhere is really cool.
9) YUDALA @http://yudala.com
Yudala is relatively new, and is just the online version of
a chain of offline stores spread across Lagos. Yudala was launched in
2015 and has continued to grow in popularity. Their website template
and product search engine is one of the best.
Started as tafoo.com- a social media platform for
celebrities, then expanded into the fashion line. Today coliseum
delivers across lagos(fashion items). They also offer free delivery
for purchases above N5000.
7) SLOT.ng @ http://slot.ng
The biggest gadget retailer in Nigeria. They operate mostly
offline, but made the list because customers can also shop online
without going to any of their offline stores. They have offline stores
all over Nigeria, and they offer free delivery within Lagos, Abuja and
PortHarcourt. Their offline stores makes their delivery faster than
any other online store.
6) OLX @http://olx.com.ng
Olx became popular in Nigeria as a result of heavy media
promotion. It is similar to jiji and kaymu. But its website is easier
to use-second only to jiji in simplicity. Nigerians sell and buy a lot
5) DEALDEY @ http://dealdey.com
The best shopping site for merchants who want to make profit
and customers who want to save more on shopping. It was launched in
2011 and offers daily deals on various items including food, fashion,
4) JIJI @ http://jiji.ng
Nigeria’s fastest growing market place. They provide an
easy-to-use platform where buyer and seller meet for business. As a
seller, all you need to do is post pictures of your items and put up
for sale. An interested buyer within your locality will contact you.
Kaymu is Africa’s largest market place, and works just like
jiji.ng and olx.com. They have their own products they sell, as well
as products from third party merchants. You can sign up on kaymu just
as you do on jiji and olx. Difference between kaymu and jiji, is that
kaymu does the delivery of the product themselves, and payment goes
through them. This makes the whole process transparent with sure
2) KONGA @ http://konga.com
Statistics have revealed that konga.com is among the top 10
most visited site in Nigeria. Raking up daily visits higher than news
sites and forum sites. Konga’s speedy growth in business has been a
surprise and this has made it much competition for jumia. Konga
operates a pay-on-delivery system(cash or POS) and also their own
indegenous ‘konga pay’. Large seasonal discounts are offered on
products regularly. And their black friday deals are awesome.
1) JUMIA @ jumia.com.ng
Jumia is arguably the best and the most popular in Nigeria
and Africa. With business outreach in not less 20 African countries.
Statistics have it that about 38% of online shoppers prefer jumia and
that jumia.com attracts over 400,000 unique visitors daily. With 10
million search words entered every day. However, there are still
concerns over their slow delivery, integrity of their products(most
times what you order is not what you get), and inefficiency of their
search(most annoying). All the same they still remain the best.
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